Recently there have been lower leads across the board. There are few reasons for this that have been seen:
-Fall is typically a slower time of the year with less demand
-Consumers are hesitant with concerns about economy
-Ad space is more competitive than usual with upcoming elections
-Inflation up 10% this year alone and higher costs across the board
With inflation factored in alone, if your budget hasn’t been increased this past year the same Ad Budget will only get 90% of the leads it used to on average. Factoring in the rest of these reasons as well, it’s understandable that we are seeing less demand at this time.
So, what are some strategies you can implement to counteract these factors?
-Increasing your Ad Budget
-running a promotional campaign
-closing sales by framing your service as an affordable alternative
Updating Ad Budgets strategically and regularly is a must to keep your business on track for revenue goals. If you haven’t increased your ad budget recently, it’s likely time to do so. Schedule a call to talk strategy now and improve your sales.
Would you love to set up a time to chat? Let us know if you're interested.